ShuLovesRebels

The Future of Alternative Living

A fashion house & lifestyle agency curating alternative lifestyles to heal.

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SLR Creative Director & Model, big mami

The Mission

SLR is a fashion house and lifestyle agency creating sustainable fashion and transformative lifestyle experiences for creators, entrepreneurs, and seekers. We help producers and entrepreneurs build their brands and live as sovereign individuals.At the heart of this mission is ShuPro, our connected community where sovereignty heals and ideas turn into action. Join ShuPro today and start designing the life you truly want.

SLR NEWS

Get insider updates on SLR drops, new systems, and alternative living sent straight to your email through Lifestyle After5, our media hub and podcast exploring culture, technology, and spiritual growth with Ali Mohammed, MRedmon, and Lord Shu.

the founder
Meet Lord Shu X:

A polymath who leads with sovereignty, showing that embracing a sovereign lifestyle makes turning waste into wealth real.At SLR, he brings people, ideas, and resources together to create fresh systems and repurpose resources into sustainable ideas.His vision is ShuPro, a connected community where sovereignty heals. Through it, he collaborates with creators, entrepreneurs, and seekers to design alternative lifestyles that empower freedom, self-expression, and growth.